As a User Acquisition Analyst at Base44, you will lead our paid user acquisition strategies, manage large-scale advertising campaigns, and optimize performance across direct-response channels to drive sustainable growth. You will turn complex data into actionable growth initiatives and stay ahead of emerging advertising trends.
In your day-to-day, you will
- Manage and scale high-budget paid advertising campaigns across key platforms (Google Ads, YouTube, Meta, X/Twitter, and other top-tier ad networks).
- Analyze performance metrics (CAC, ROAS, LTV) and continuously optimize campaigns to meet business KPIs.
- Leverage big data and market trends to uncover new growth channels and audience segments.
- Test, integrate, and master new advertising features and platform capabilities.
- Collaborate closely with product, creative, and data teams to align marketing initiatives with company goals
- 2+ years of experience in an analytical role; tech or marketing experience is an advantage.
- Strong analytical mindset with proven experience translating raw data into actionable growth strategies.
- Highly goal-oriented, self-motivated, and capable of leading initiatives end-to-end.
- Advanced Excel / Google Sheets skills (SQL knowledge – a strong advantage).
- Fluent English (written and spoken).
- We're Base44, a newly acquired part of Wix, on a mission to change how software gets built. Our AI-powered platform empowers anyone to create custom software applications using natural language- no traditional coding required. Operating like a startup within Wix, we're fast, collaborative, and focused on turning complex problems into simple, powerful solutions.
- We exist for creators, solo founders, startups, entrepreneurs, side hustlers, and everyone who wants to turn their ideas into reality. Whether you're launching a product, validating a concept, or exploring a hunch, Base44 helps you build it.
- We're growing fast, the opportunity is huge, and with your help, our user-driven growth can become unstoppable.
