We're building the go-to-market team for Base44, an AI-powered software development platform recently acquired by Wix. As one of our first sales hires in the US, you won't just work alongside AI - you'll run it. This role is purpose-built for the next generation of sales: in addition to traditional SDR duties, you'll orchestrate a fleet of AI agents that handle high-volume outbound so you can focus on strategy, signal interpretation, and converting the best opportunities into pipeline.
This goes beyond a traditional SDR role. You'll own the prospecting motion end-to-end - designing the workflows, tuning the AI agents, analyzing what's working, and personally engaging the accounts that require a human touch. You'll work directly with our founders and Wix leadership to shape how a category-defining product goes to market.
What you'll do
- Operate and optimize a portfolio of AI-driven outbound agents - managing prompts, sequences, targeting logic, and performance across email, LinkedIn, and other channels
- Analyze AI output daily: what's landing, what's getting ignored, and why — then iterate fast
- Define and refine Ideal Customer Profiles and buyer personas; feed that intelligence back into agent targeting and messaging
- Handle high-priority accounts personally, stepping in where human judgment, relationship-building, or nuanced conversation is required
- Qualify inbound and AI-generated interest -surfacing pain, fit, and urgency before handing off to Account Executives
- Build the playbook: document what works, create templates and frameworks that will scale as we grow the team
- Collaborate with Sales, Marketing, and Product to align messaging with the product roadmap and real customer feedback
- Maintain CRM hygiene and deliver accurate pipeline and activity forecasts
- Note: We are seeking NY-based candidates who are able and willing to work on-site three days per week.
- 1-3 years of B2B SDR/BDR experience, ideally at a startup or fast-moving tech company
- Genuine curiosity about AI tools - you've experimented with them, you understand their limits, and you're excited to push them further
- Strong written communication: you can tell the difference between AI output that's good enough and copy that actually converts, and you know how to close that gap
- Analytical mindset - comfortable digging into performance data and drawing actionable conclusions
- Self-directed and comfortable with ambiguity; you don't need a playbook handed to you
- Experience with AI/ML platforms, developer tools, or product-led SaaS is a strong plus
- We’re Base44, a newly acquired part of Wix, on a mission to change how software gets built. Our AI-powered platform allows anyone to create custom software applications using natural language—no traditional coding required. We operate like a startup within Wix: fast-moving, collaborative, and focused on solving complex problems with simple, elegant solutions.
- As an early sales hire, you’ll play a key role in shaping our go-to-market approach, working closely with our founders and Wix leadership to bring this transformative technology to market.
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- Approximate base compensation is $65,000 - $75,000. In addition to the base pay this role includes variable compensation earned and company RSUs as part of the compensation package.
- Final offer may vary and will be determined by various factors including location the role is expected to be performed, shift, candidate profile and ideal qualifications.
